Financial advice you can trust.
UK-wide advice across mortgages, protection, pensions and investments.
2007
Founded
60+ advisers
Adviser network
5.0★
Average rating
Our story
Founded in 2007 by Nick Hayes, Pia Financial Solutions has grown into a UK-wide team of experienced advisers. In 2025, we became part of The Openwork Partnership, further strengthening our commitment to clear, personal financial advice.
Our journey is defined by steady growth and a focus on trust. From gaining FCA registration in 2009 to joining a leading UK adviser network, we remain dedicated to providing long-term support to our clients.
“Pia made everything understandable and stress-free.”
J. Smith
Client
“Helpful, approachable and totally professional!”
S. Patel
Homebuyer
“Exceptional service from start to finish.”
A. Brown
Investor
Meet the team
Nick Hayes
Managing Director & Founder
Over 20 years’ experience in UK financial services. Specialist in bespoke homebuyer and retirement solutions. FCA-registered and Openwork-accredited.
Ian Middlemass
Head of Operations
Extensive operations and compliance background. Committed to smooth client journeys. Verified by industry bodies.
Our UK-wide adviser network spans over 60 professionals, offering
nationwide coverage from Scotland to the South Coast.
Partners & regulation
Pia Financial Solutions is a trading name of Pia Financial Services Ltd and an appointed representative of The Openwork Partnership. Openwork Limited is authorised and regulated by the Financial Conduct Authority. Pia Financial Solutions is also an appointed representative of Commercial Finance Brokers UK Ltd for consumer credit activities. Information for UK residents.
Our partner network underpins our high service standards.




